Archive for the ‘web 2.0’ Category

Why Name Dropping Works

August 28, 2006

Unlike you Z-Listers that only hang out with your friends, I only hang out with important people and son. (I only blog with my wife when I need something and throw her links when her page rank begins to wane – she’s impossible to find when she isnt the first entry in the search engines).  Yeah, yeah, yeah, I keep my cell phone number on my blog, blah, blah blah, but that isnt isnt for you…just people that can give me page rank.

Hanging out with only important people accomplishes a few important things (important to ME! anyway and that’s all that matters).  First, I can constantly name-drop about Gill Bates, Cark Muban, and other near-celebrities in order to remind you of how important I am and keep others from entering the A-List. This works even if I am only tangentially part of their group – even if that means that my son and I are in deli and the founder of a search engine asks me where the napkins are (one of my most memorable conversations by  the way).   If you feel bad that you aren’t pal’ing around with such folks, you should. 

Second, name dropping is great Googlebait.  Looking for any high profile tech person in a search engine?  Chances are you’ll find my site near the top of the choices with the high mix of recognized names and tech buzz words.  A guy has to protect his A-list position (even ME!), you know. Since every web 2.0 CEO has me on speed dial, I can be among the first to spread gossip and rumor.  Every once in a while, I can even mix in some libel and slander (being a journalism major, I know all about that one). Getting the huddled masses stirred up makes for effective Googlebait.

Thirdly, I can create ever tighter logic circles.  Things like A) lunch with Gill Bates B) have Ike Marrington tag along and then long after Gill Bates picks up the tab C) establish a point important to ME! in a future post along the lines of “if this wasn’t important, why did Gill Bates have lunch with Ike Marrington?”  Master stroke – thanks for playing.

Fourth, no one has yet figured out that as nice as I am in my posts, I can be mean in my comments.  My minions love this and hey, we all know, that no one with any juice reads the comments anyway. The thread stopping comment is always, “have you talked to 4000 industry leaders about this?  ”  No one knows that its actually only 3752 (I always round up).

Lastly, I’m teeing up my son to take over the reins because blogging will be around forever. He always good for some google bait keywords around a certain large tech company anyway. Much like I easily turned my wife into an A-list blogger with a few links, I’ll gladly do the same when it’s time to pass the torch in return.

Blog Scoop Shocker: OMG, did you know that you could blog from your cell phone? Am I first on MechTeme with that?


Post-Web 2.0 Business Model Per Scobert Roble

August 27, 2006

I recently posted about a business model for web 2.0 companies to become affiliates at an auction site for reselling other people’s junk.  Now that a recently defunct web 2.0 company has sold at that site for over $250,000, why not just focus your affiliation on these type of companies and pick up a percentage of the hefty fees as the bubble bursts.  Forget your customers and your software…focus on the fees, baby!

The president and CEO of {insert name of large company here – it really doesn’t matter which as it is will be equally true} that I’m 100% sheer genius….

he’s right…just ask ME!  hehe